Ideas, stories, and practical insights for Montana businesses.The Editorial Desk · Livingston, Montana
Montana LegacyMedia Journal
Working page / 15 minutes

A marketing brief that fits on one page.

Turn one business decision into a clear audience, promise, and next step.

Start with rough notes. The example prompts are illustrative, and are not your saved answers.

What needs to change? Name one specific business problem.

Describe a customer need, a place, and a reason to choose you.

What can your team reliably deliver? Avoid guarantees you cannot support.

What real information supports the promise?

What should a customer do after seeing the message?

Choose a place your intended audience already pays attention to.

Choose a review date and an observable signal.